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In celebration of the publication’s December art and design themed issue, Surface Magazine enlisted the assistance of Black Flower Agency to oversee the organization, management, and guest experience for a multi-day pop-up featuring the three Michelin–starred restaurant Eleven Madison Park (EMP) and its award-winning Chef Daniel Humm. Coinciding with Art Basel Miami Beach, The Surface x EMP Experience took place in a Marcio Kogan-designed private home located on the famous Miami Beach inner coastal. Each highly curated lunch, dinner and cocktail reception throughout the pop-up activation thoughtfully incorporated publication partners and advertisers to further elevate and enhance the guest experience; such as a Porsche art car installation, a state-of-the-art Sonos interactive music system, and premium wine pairings conducted by the private wine membership Prisoner Wine Company. At the pop-up’s conclusion, the VIP invite-only event series welcomed nearly 400 guests stemming from the art and design communities and provided a platform for Surface Media to further engage a targeted demographic consumer in a contemporary aesthetic atmosphere while infusing the most advanced in culinary offering and creations.