In celebration of the 2018 FIFA World Cup and their official capsule collection, Louis Vuitton engaged Black Flower Agency to organize and manage a dual market event in Miami, FL and Beverly Hills, CA. The larger event, taking place in the Miami Design District, incorporated a branded Louis Vuitton soccer field, an oversized Instagramable soccer ball, stadium seating for guests to watch the games in live simulcast on an exterior oversized LED screen.
The guest experience was launched with a private top client event and subsequently opened to the larger general public to enjoy throughout the duration of the tournament from June 14th to July 15th. Black Flower Agency handled all aspects of the event prop fabrication/build, as well as overall on-site production and management logistics.